It’s no secret that New Year’s Eve/Day is one of the most anticipated days to both end and begin a year. The day/night is also one of the best for music goers — or worse, if only due to the several options one has to where to celebrate ringing in the new year. Our home in the Bay Area had several amazing shows to choose from, including ones by Kaskade or T-Pain in San Francisco.
This year, we ventured a ways away from the Bay and celebrated the end of 2017 in the beautiful, secluded heart of South Lake Tahoe to attend the 7th annual SnowGlobe Music Festival. For those unfamiliar, SnowGlobe is the largest outdoors winter festival, but its offerings expand beyond just music:
“SnowGlobe is equal parts music festival, winter expedition, and New Year’s Eve celebration — a snow-covered love letter written with the power of music and the spirit of adventure. Literally And Figuratively The Chillest Festival Ever. #SG17, The West Coast’s Biggest NYE Celebration!”
This year headliners included E-40, Khalid, Alison Wonderland, Zedd and several other amazing artists spanning over three stages: the main stage, the Igloo (a heated, indoor stage complete with a disco ball) and the Sierra stage which grew up this year from being a tent to an actual, elevated stage complete with LED displays.
While this year may have lacked any actual snow (and really, by the end of the third day there were many jokes about coining this year’s fest to ‘MudGlobe’ instead), the experience was anything but lacking. In addition to the musical acts to satisfy any music lover, there were also amazing partners for sustainability including Imperfect Produce, and their plans to plant 200 Sugar Pines to spread their gratitude for the local environment as well as being 100% compostable. The festival also included a gorgeous, iridescent jack-shaped inflatable art installment which shone like a beacon of light all weekend long, an entire food & drinks alleyway, hydration stations, firework displays and a ramp to watch amazing ski/snowboarders perform tricks right alongside the main stage. Where else would you get to enjoy anything similar than at SnowGlobe?
If we had to make one complaint about the three-day weekend, it was definitely the overlap of artists and how when the festival grounds became jam-packed with it’s sold out crowd, the Sierra stage became nearly inaccessible, which was an absolute shame became some of the weekend’s best artists preformed nestled in that back corner: Jai Wolf, Troyboi, San Holo, Brownies & Lemonade, just to name a few.
A quick recap of the festivities includes Grammy-nominated breakout artist, Khalid’s amazing performance on Friday, as well as Zedd, who played an earlier set on the main stage (he and Khalid both presumably flew out shortly after their time in Tahoe for the other New Years performances they had lined up — Zedd pushing himself for three shows in one night). Friday began with the incredibly talented Louis Futon and wound down with a very sensual DJ set by Tycho ending the night in the Igloo. Saturday kicked back up with an amazing performance by Oliver Tree and LP Giobbi (one of the few females from the weekend — and yet one of the most impressive of the three days) in the Igloo. Saturday’s mainstage performers included Porter Robinson, Dillon Francis (who joked about whether or not he had to pay for the fireworks set off during his set) and Madeon. Sunday’s lineup was arguably the weekend’s most diverse, with Quinn XCII on the main stage as well as Petit Biscuit just after his 18th birthday, Gryffin, and E-40. Full-sets by bands Opia and Nombe left us speechless in the Igloo until the new year was rung in by none other than miss Alison Wonderland.
There seemed to be a lot of controversy surrounding the decision to give the New Year’s countdown slot to Alison Wonderland, who we heard some argue had a much weaker platform and track listing than some of the others who performed before her. Personally, we loved SnowGlobe’s decision to give the honor to a female — who proved to be able to play in the big leagues, as Alison (or Alexandra, if you prefer) showcased her ability to spin from trap to house, to trance to rap and back again in a matter of minutes. It is also worth it to add that Alison Wonderland was also named Electronic Music Award’s 2017 New Artist of The Year. Her set included a compiled montage of memorable events in 2017, which touched bases on social issues, political issues and more before leaving that mess behind and beginning 2018 with her catchphrase: fucked up on a spiritual level. In a good way.
Check out above for a few highlights from SnowGlobe 2017 and follow through for our full gallery! We cannot wait to see what SnowGlobe has in store for their eighth year, but one thing’s for sure: you can catch us there next New Year’s Eve. After welcoming 2018 in a place with such a gorgeous ambiance overall, perfectly lit and nuzzled between the gorgeous evergreen trees and starry night skies, it would seem insulting to even consider celebrating New Years anywhere else!
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